Pricing

No standard packages. Your goals, your model.

Every technical B2B and software company has different starting points. That is why we work with a hybrid model: a fixed base for the operational work, plus a success component tied to your KPIs. We earn more when you grow.

Individual
Pricing tailored to your goals
3 Months
Minimum commitment
Free
Initial audit and consultation

Forget Bronze, Silver, Gold

We design a pricing model that reflects your goals and keeps our incentives aligned with yours.

Traditional Agency

How most agencies price

  • Fixed monthly retainer regardless of results
  • Same packages for every client
  • Billing for hours, not outcomes
  • 12-month lock-in contracts
  • Junior staff runs your campaigns
The Leadanic Model

How we align incentives

  • Fixed base + success fee tied to your KPIs
  • Custom model built around your goals
  • We earn more only when you grow
  • 3 months, then monthly rolling
  • Founder-led execution from day one

Three Channels, Individually or Combined

Choose what you need now. Start with one, add more as the partnership grows.

For immediate pipeline impact

B2B Google Ads

Paid search that reaches technical buyers evaluating tools like yours. One channel, done properly - optimized for pipeline, not clicks.

Profitably scale Google Ads
  • Google Ads strategy & management
  • Competitor & alternative campaigns
  • Retargeting & conversion tracking
  • Landing page optimization
  • Monthly ROI reporting
For long-term organic growth

B2B SEO

SEO and content marketing focused on buyer intent. Build traffic channels that generate leads around the clock - without ongoing ad spend.

Get organically ranked
  • SEO audit & technical foundation
  • Content strategy & production
  • Keyword research with buyer intent
  • Link building & on-page SEO
  • Organic lead tracking to CRM
For AI visibility advantage

B2B AI Visibility (AEO)

Answer Engine Optimization for ChatGPT, Claude and Google AI. Be the recommended solution when your buyers ask an LLM.

Become the LLM answer
  • AEO strategy & implementation
  • Schema markup & structured data
  • LLM monitoring & reporting
  • SERP equity & digital PR
  • Visibility in AI coding assistants
Full-Funnel Package

LeadEngine

All three modules combined into one full-funnel growth engine. Paid, organic, and AI visibility reinforce each other instead of working in silos.

  • Everything in B2B Google Ads
  • Everything in B2B SEO
  • Everything in B2B AI Visibility
  • Cross-channel synergy strategy
  • Unified reporting dashboard
  • Priority support & weekly sync
Build Your LeadEngine

From First Conversation to Custom Pricing

Four steps to a model that works for both sides.

1

Book a Call

30-minute call with the founder. We analyze your current setup, identify the biggest levers, and give honest recommendations - whether we work together or not.

2

Scope & KPI Definition

Together we define which modules you need, what success looks like, and which KPIs the success component will be tied to.

3

Custom Proposal

Transparent breakdown of fixed base and success-based component. No hidden fees, no surprises. You know exactly what you pay and why.

4

3-Month Partnership

Minimum 3-month engagement to prove direction. After that, monthly rolling - we keep your business by performing, not by contract clauses.

Ready to Build Your Growth Model?

The audit is free. The conversation is honest. And if it is not a fit, we will tell you.

Book a Call

What Makes Our Pricing Different

We designed our pricing to fix the problems we saw at every agency we worked with before.

Aligned Incentives

When your pipeline grows, we earn more. When it does not, we earn less. No scenario where we win and you lose.

No Lock-in Trap

3 months to prove direction, then monthly rolling. We keep your business through performance, not through contract clauses.

Deep Product Understanding

Customer Journey Interviews are part of every engagement. We learn why your customers actually buy - not what a keyword tool suggests.

Practitioner, Not Salesperson

The person in the consultation is the person running your campaigns. No handoff to junior staff after you sign.

FAQ

Answers to the most important questions about Leadanic Pricing.

What does B2B marketing at Leadanic cost?

It depends on your goals, market, and which modules you need. Every engagement includes a fixed base fee for operational work plus a success-based component. As a rule, our engagements make sense from a total monthly marketing budget of around 10,000 euros (spend plus fees); one-time audits are available below that. We discuss concrete numbers on the call after understanding your situation.

How does success-based pricing work exactly?

We define KPIs together - typically qualified leads, pipeline value, or conversion targets. Part of our fee is tied to hitting these targets. The exact split between fixed and variable depends on the scope and is fully transparent in the proposal.

Why is there a 3-month minimum commitment?

Paid campaigns need 4-8 weeks to optimize properly, and SEO and AEO show their first leading indicators within the first quarter. Three months is the minimum window to prove direction with real data - anything shorter would not be fair to either side. After that, you stay because it works, not because a contract says so.

Can I start with just one module and add more later?

Absolutely. Many clients start with Google Ads for immediate pipeline impact and add SEO or AI Visibility as the partnership develops. The modules are designed to work standalone and combined.

What happens after the 3-month minimum?

The engagement continues on a monthly rolling basis. No automatic renewals, no long-term lock-in. We keep your business by delivering results, not by contract terms.

Do you work with competitors in the same niche?

No. We work with one client per niche to avoid conflicts of interest. This is part of our commitment to treating your growth as our own.

What is included in the free audit?

A 30-minute call with the founder. We analyze your current marketing setup, identify the biggest growth levers, and give honest recommendations - whether we end up working together or not.

What are Customer Journey Interviews?

We interview your actual customers about their buying journey - what they searched for, which touchpoints mattered, and what convinced them. These real insights shape our entire strategy, from keyword selection to ad copy to content topics.

Let's Build Your Growth Model

Free audit. Honest conversation. A pricing model tied to your success.

Book a Call