How We Improve Your B2B SEO
SEO and content for technical B2B and software companies, focused on pipeline, not impressions. We combine a clean technical foundation, buyer-intent content and continuous tracking - so the developers and technical buyers searching in your category find you first.
More than just rankings
For us, SEO revolves around one goal: qualified pipeline. We grew organic traffic to ~495K monthly visitors for a developer-tool company and know which keywords attract technical buyers with real purchase intent, not just traffic.
We build content that is technically clean, understood by the algorithm, and convinces your target audience. And because SEO integrates with Google Ads and AI Visibility, your organic content reinforces paid campaigns and AI visibility instead of working in silos.
Strategic Foundation
SEO audit, competitor analysis, and data-driven content roadmap
Content With Value
From guides to case studies. Everything SEO-optimized and focused on buyer intent
Transparent Tracking
Track organic leads and make ROI transparent
Does This Sound Familiar?
These are the problems we see at software companies starting with SEO, or stuck without results.
Ranking for the wrong searches
You rank for generic terms, but not for the evaluation, comparison and integration searches your technical buyers actually run before they buy.
Docs and product content invisible
Your marketing site ranks, but your docs, API reference and integration guides - what developers search for - are not built to rank or get cited.
Technical SEO holds you back
Crawl errors, slow pages, JavaScript rendering issues and missing schema stop your pages from ranking, and stop AI from reading them.
No line from content to pipeline
You see organic traffic in analytics, but not which pages generate qualified pipeline. So SEO looks like a cost, not a channel.
What's Included
Nine building blocks that make your content rank on Google and get cited by AI.
SEO Audit
Complete analysis of your website: technical issues, ranking opportunities, competitor comparison, and prioritized roadmap. The foundation for all further SEO work.
Content Strategy
We plan content that ranks on Google and convinces your target audience. Bottom-of-funnel first, buyer intent as compass. Not blind traffic keywords, but content that leads to customers.
Keyword Research
The right keywords are what your customers actually search for. We combine search volume with product fit and build topic clusters that strengthen your entire marketing strategy.
Technical SEO
Crawling, indexing, core web vitals, page structure, and XML sitemaps. The technical foundation so Google finds your pages, understands them, and prefers to display them.
Link Building
Real backlinks through real content and real insights. No spam, no bought links. Sustainable link building as integral part of your overall marketing strategy.
On-Page SEO
Title tags, heading structure, internal linking, and content optimization. Every page is optimized to rank and convert, in your buyers' language.
Docs & Developer Content
Docs, API references and technical tutorials are what developers read and AI models cite. We make them rank and get quoted, so you win the evaluation at the moment it happens.
Comparison & Integration Pages
'X vs Y', 'best tool for Z' and integration pages capture your highest-intent searches. We build the page templates that scale across your whole category.
AI-Ready Content
We structure content so it ranks on Google and gets cited by ChatGPT, Claude and Google AI. SEO and AI visibility built as one motion, not two silos.
Ready to Build Organic Leads?
We analyze your website for free and show what SEO potential exists in your niche.
How We Build Your Organic Lead Pipeline
Structured, measurable, and results-focused.
Audit & Analysis
Technical audit, keyword analysis with buyer intent, competitor comparison. This becomes your content roadmap with priorities based on potential and quick wins.
Content Plan & Implementation
We write SEO-optimized content or work closely with your team. Every piece is focused on rankings and conversions, with clear briefs and quality standards.
Optimization & Scaling
Continuous improvement, lead tracking, and reporting. We scale what works and constantly optimize for lead quality and content performance.
What Sets Us Apart from Other SEO Agencies
We do not optimize for rankings and traffic. We optimize for qualified pipeline from technical buyers - and we have built it ourselves, up to a nine-figure exit.
Practitioners Who Built ~495K Monthly Visitors
We have grown organic traffic to ~495K monthly visitors for B2B companies and acquired 400+ enterprise customers for our clients through content-driven pipelines. We execute what we recommend - no strategy decks without results.
Full-Funnel from a Single Source
SEO does not work in isolation. Combined with Google Ads and AI Visibility, your organic content feeds retargeting, reinforces paid campaigns and builds the authority LLMs cite - one team, one strategy.
Skin in the Game
We offer success-based billing models because we bet on our own results. Customer Journey Interviews ensure we understand your buyers deeply - so every piece of content targets real pain points, not assumed ones.
Lead-Focused, Not Traffic-Focused
Every piece of content is prioritized by buyer intent. We track organic leads all the way to your CRM - so you see actual ROI, not just impressions and clicks.
FAQ
Answers to the most important questions about SEO.
How long does B2B SEO take before you see results?
SEO is a long-term investment. You typically see first rankings and traffic increases after 3 - 6 months. Full effect unfolds after 6 - 12 months when content has built authority and internal linking takes effect.
Do you also work as a SaaS SEO agency?
Yes. B2B SaaS, dev tools, SDKs and APIs are exactly our focus. SaaS SEO differs from generic B2B SEO: sign-up and demo funnels instead of contact forms, docs and integration pages as ranking assets, and technical evaluators as the first audience. That is the playbook we run every day.
Does Leadanic create content or do we do it ourselves?
Both are possible. We can handle complete content production or work closely with your team. Either way, we create content strategy, keyword research, and briefs. We happily integrate expert input from your team.
What sets Leadanic apart from other B2B SEO agencies?
We optimize for qualified leads, not rankings. Every piece of content is prioritized by buyer intent, and we track organic leads into your CRM. That's how you see actual ROI of your SEO investment, not just impressions and clicks.
Do I need SEO if I'm already running Google Ads?
Absolutely. SEO and ads complement each other perfectly: Ads deliver immediate leads, SEO builds long-term free traffic sources. Companies combining both have significantly more stable and cost-effective lead pipelines.
How much SEO content does a B2B company need per month?
That depends on your niche and competition. We typically recommend 4 - 8 high-quality pages monthly, a mix of pillar pages, comparison pages and integration guides. Quality beats quantity: One well-researched 3,000-word guide brings more than ten thin blog posts.
How do you track organic leads from SEO?
We implement event-based tracking that assigns organic conversions to the respective landing page and keyword. Combined with CRM integration, you see which content actually generates qualified leads and pipeline.
What does B2B SEO cost at Leadanic?
Our pricing depends on scope and content volume. As a rule, our engagements make sense from a total monthly marketing budget of around 10,000 euros; one-time SEO audits are available below that. In the call we analyze your situation and create an individual quote with flexible contract terms.
Do you offer success-based pricing for SEO?
Yes. We offer success-based billing models where part of our fee is tied to organic lead performance. We only win when you win. The details depend on your setup and goals - we discuss the best model in the initial consultation.
How does SEO work together with Google Ads and AI Visibility?
Your organic content feeds directly into your paid campaigns and AI visibility strategy. Blog posts that rank organically become retargeting audiences for Google Ads, and well-structured content builds authority that ChatGPT, Claude and Google AI cite. One team, one strategy, no silos.
Ready to Build Organic Pipeline?
Book a 30-minute call. We look at your technical foundation, rankings and content gaps together and show you where organic pipeline is hiding - free and non-binding. And because part of our fee can be success-based, we only earn more when your pipeline grows.
Book a Call